Sales Diagnose
Compare two periods to identify what drove sales changes
Period A (Current)
Period B (Compare against)
Total Calls
182.0
Win Rate
11.5%
Avg QA Score
16.7
Avg Lead Score
6.8
High Urgency
5.0
Win Rate Trend (Period A)
Why Deals Were Won
The agent provided direct technical assistance to overcome payment hurdles and applied a working discount.
The customer stated they had already been contacted and have already subscribed to the service.
The agent provided direct technical assistance to overcome a payment barrier.
Agent provided real-time technical support, walking the customer through app installation and Fawry payment.
Agent effectively guided the customer through technical setup and provided a valid discount code.
The agent successfully followed up on a hot lead ready to pay.
The customer had already taken the action to subscribe and pay before the call.
Service activated and onboarding completed successfully.
Agent effectively handled a previous service complaint and provided a financial incentive (discount code).
Agent successfully leveraged the 'Upgrade from Book' price to overcome the frustration regarding missing content.
Why Deals Were Lost
The customer lost interest after initial consideration and cited they were busy.
The customer requested Science and Math subjects for 1st Secondary, which are not currently offered in the digital application curriculum.
Technical issues in the previous term caused a loss of trust that a simple discount couldn't fix.
Severe technical issues and lack of support responsiveness led to a total trust gap.
The customer had a negative experience in the first term involving scheduling conflicts and a failed refund request.
The agent was too passive and allowed a potential lead to slip away without any attempt to qualify or pitch the product.
لم يتم الرد على المكالمة (Dropped Call/No Answer).
Wrong person/Outdated lead data
Data mismatch regarding the student's grade.
The agent did not attempt to overcome the objection or highlight the unique value of the app compared to offline centers.
Objection Changes (Period A vs B)
| Root Cause | Period A | Period B | Change |
|---|---|---|---|
| Timing Mismatch | 66 | 0 | +66 |
| Feature Gap | 27 | 0 | +27 |
| Trust Gap | 18 | 0 | +18 |
| None | 15 | 0 | +15 |
| Budget Constraints | 14 | 0 | +14 |
| Competitor Lock-in | 3 | 0 | +3 |
Agent Performance (Period A vs B)
| Agent | Calls | QA Score | Score Change | Win Rate | W/L Change |
|---|---|---|---|---|---|
| [Esraa Hussien] | 21 | 18.7 | new | 24% | -- |
| [Aziza Mohamed] | 25 | 16.9 | new | 16% | -- |
| [Mohamed AbdelMonem] | 42 | 16.7 | new | 5% | -- |
| [Mennaallah Ahmed] | 41 | 16.6 | new | 7% | -- |
| [Mariam ahmed] | 30 | 16.0 | new | 20% | -- |
| [Nada Sadek] | 23 | 15.5 | new | 4% | -- |